Most popular NFL teams on Facebook and Twitter

It has become a regular occurrence to see NFL teams trolling each other on social media.

In fact – every NFL team hires a social media team to do just that. Followers can ramp up quickly when two teams get into it on Twitter, but which teams are winning the social media battle?

Here’s a breakdown of how many Facebook likes and Twitter followers every NFL team has.

The data was collected from every teams official Facebook and Twitter accounts in 2025.

AFC East

• New England Patriots: 6.3 million Likes + 4.6 million Followers + 5 million Instagram Followers = 15.9 million Total
• Miami Dolphins: 2.1 million Likes + 1.3 million Followers + 1.9 million Instagram Followers = 5.3 million Total
• New York Jets: 1.7 million Likes + 1.3 million Followers + 1.2 million Instagram Followers = 4.2 million Total
• Buffalo Bills: 1.2 million Likes + 1.8 million Followers + 1.8 million Instagram Followers = 4.8 million Total

AFC North

• Pittsburgh Steelers: 5.9 million Likes + 3.7 million Followers + 3.7 million Instagram Followers = 13.3 million Total
• Baltimore Ravens: 2.3 million Likes + 1.9 million Followers + 2.1 million Instagram Followers = 6.3 million Total
• Cleveland Browns: 1.3 million Likes + 1.6 million Followers + 1.5 million Instagram Followers = 4.4 million Total
• Cincinnati Bengals: 1.3 million Likes + 1.6 million Followers + 1.7 million Instagram Followers = 4.6 million Total

AFC South

• Indianapolis Colts: 1.9 million Likes + 1.2 million Followers + 1 million Instagram Followers = 4.1 million Total
• Houston Texans: 2.1 million Likes + 2 million Followers + 1.7 million Instagram Followers = 5.8 million Total
• Tennessee Titans: 1 million Likes + 1 million Followers + 960,000 Instagram Followers = 3 million Total
• Jacksonville Jaguars: 680,000 Likes + 880,000 Followers + 900,000 Instagram Followers = 2.46 million Total

AFC West

• Denver Broncos: 3.7 million Likes + 2.7 million Followers + 1.4 million Instagram Followers = 7.8 million Total
• Las Vegas Raiders: 3.2 million Likes + 1.9 million Followers + 2.3 million Instagram Followers = 7.4 million Total
• Kansas City Chiefs: 2.8 million Likes + 2.6 million Followers + 4.3 million Instagram Followers = 9.7 million Total
• Los Angeles Chargers: 1.4 million Likes + 1.1 million Followers + 1.1 million Instagram Followers = 3.6 million Total

NFC East

• Dallas Cowboys: 8 million Likes + 4.4 million Followers + 4.9 million Instagram Followers = 17.3 million Total
• Philadelphia Eagles: 3.8 million Likes + 3.9 million Followers + 3.7 million Instagram Followers = 11.4 million Total
• New York Giants: 3.5 million Likes + 2 million Followers + 2.7 million Instagram Followers = 8.2 million Total
• Washington Commanders: 1.7 million Likes + 1.4 million Followers + 1.1 million Instagram Followers = 4.2 million Total

NFC North

• Green Bay Packers: 4.8 million Likes + 2.6 million Followers + 2.7 million Instagram Followers = 10.1 million Total
• Chicago Bears: 3.6 million Likes + 2.1 million Followers + 1.7 million Instagram Followers = 7.4 million Total
• Detroit Lions: 1.9 million Likes + 1.7 million Followers + 1.4 million Instagram Followers = 5 million Total
• Minnesota Vikings: 2 million Likes + 1.5 million Followers + 1.5 million Instagram Followers = 5 million Total

NFC South

• New Orleans Saints: 3.7 million Likes + 1.7 million Followers + 2.1 million Instagram Followers = 7.5 million Total
• Atlanta Falcons: 1.8 million Likes + 2.4 million Followers + 1.4 million Instagram Followers = 5.6 million Total
• Carolina Panthers: 2.1 million Likes + 3 million Followers + 1.9 million Instagram Followers = 7 million Total
• Tampa Bay Buccaneers: 1.2 million Likes + 1.3 million Followers + 1.4 million Instagram Followers = 3.9 million Total

NFC West

• San Francisco 49ers: 4 million Likes + 2.4 million Followers + 3.8 million Instagram Followers = 10.2 million Total
• Seattle Seahawks: 3.5 million Likes + 2.5 million Followers + 3.3 million Instagram Followers = 9.3 million Total
• Los Angeles Rams: 1 million Likes + 1.2 million Followers + 1.7 million Instagram Followers = 3.9 million Total
• Arizona Cardinals: 1.3 million Likes + 1.1 million Followers + 1.1 million Instagram Followers = 3.5 million Total

The data above is broken down by division, as I wanted to make it easy for fans to see exactly how their team ranks among the other teams in the same division. There really aren’t any surprise division winners here.

Ten Most Popular NFL Teams on Facebook

Everyone should have guessed the Cowboys would be atop the list – the Cowboys are the most well-known NFL team in the world and many of the Cowboys social media fans are living abroad in countries all over the world.

There really aren’t many surprises. The Giants made the list, as they’re the more popular team in New York among fans outside of the five boroughs. The rest of the teams all have one thing in common – they’ve all won a Super Bowl.

Winning often translates into more fans, especially on social media, where many international fans will follow their team to get the latest news about the team. International NFL fans are much more likely to follow NE or GB than the Jags.

Ten Most Popular NFL Teams on Twitter (X)

The Patriots take the top spot on the Twitter rankings, while the Cowboys take second place. Seattle is 5th on the Twitter rankings, but just 10th on the Facebook rankings – I believe that’s because Seattle is incredibly active on Twitter.